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Owning a business is always a gamble.But no one wants to bet their soul - especially when they’re looking for funding. Too often, playing the funding game feels more like life and death than business as usual.This book will teach you how to stack the deck in your favor with three simple steps:· Know what you’re worth,· Know what the different types of money people (the Suits) want,· Only look for funding at tables where you’ve got an amazing hand!You’ll how to make the most of the time you spend searching for funding by using every business owner’s ace in the hole:The best way to attract funding is to build your business into a good investment.Instead of letting the funding search become a distraction, you’ll learn which cards to play that will improve your Finance-AbilityTM and grow your business at the same time.Because great gamblers only take risks they understand –and they never bet more than they can afford.CONTENTSPrefaceIntroductionSection 1: Understand Where You Are TodayGet OFF the Train Bound for Nowhere!This section describes how to get ready for your funding search, by understanding your investors (YOU!), your worth (which is called your PII) and your numbers (yes, you'll have to actually look at numbers). It emphasizes the importance of keeping your business separate from your personal finances and getting past common mindset blocks when it comes to the numbers.Who’s Your Biggest Investor?Got PII?Can You Whisper to Numbers?Section 2: Bootstrapping for BeginnersGrab your bootsThis section describes the numerous methods for finding money while bootstrapping, including a few you may not have considered. It investigates increasing revenues, decreasing expenses and talks about using "free" money (grants and crowdfunding, for example). It also emphasizes the importance of ensuring that you carefully define which personal assets are off-limits when it comes to funding your business.Slap on Some StrapsAdd Fuel to the FireCut the DeadwoodThe Tax Man Taketh“Free” MoneyIdentify Your UntouchablesSection 3: Working with the ProsMeet the SuitsThis section describes the different types of funding, and gives you insight into the mindset of those who control the money - the Suits. You'll learn about the trade-off between risk and reward, and the role it plays in finding funding. You'll also meet the two broad categories of Suits - the Faint of Hearts and the High Rollers - and gain an understanding of the different ways they can provide funding.Why Are They SO Uptight?Get the Right FitThe Faint of Heart SuitsThe High RollersSection 4: Calculating Your Company’s ValueAre you ready, boots?This section describes the valuation method most often used for funding: the discounted cash flow (DCF) method. It demonstrates how this method compares to the PII method described in Section 1. You'll learn how to translate the PII method into Suit language. You'll also see two examples of valuation calculations and the implication those valuations have on the owner's decision-making process.Start Walking … um Calculating?Pick Up Some SpeedWhat is Jesse’s PII Worth?What is Sam’s PII Worth?Section 5: Putting It All TogetherBut what does it all mean, Basil?This section describes all the tools you'll need to get ready for the Great Investor Hunt, and gives you a decision-making method that can keep the second guessing to a minimum. It also teaches you the best way to transform your business into a good investment: by becoming a good investor of your own time and money.Polish Your BootsWeigh Your OptionsHappy Trails to You!The Ten Commandments of Business AdventuresAcknowledgmentsAppendix A: Reader ResourcesAppendix B: Process of Elimination WorksheetAppendix C: Coefficient of Reason-Ability ExampleAppendix D: Table of Figures

File Size: 2345 KB

Print Length: 251 pages

Simultaneous Device Usage: Unlimited

Publisher: BoozeHound Publishing (May 5, 2015)

Publication Date: May 5, 2015

Sold by:  Digital Services LLC

Language: English

ASIN: B00X0A8RKM

Text-to-Speech: Enabled

X-Ray: Not Enabled

Word Wise: Enabled

Lending: Not Enabled

Enhanced Typesetting: Enabled

Best Sellers Rank: #1,095,690 Paid in Kindle Store (See Top 100 Paid in Kindle Store) #208 in Books > Business & Money > Finance > Corporate Finance > Valuation #3134 in Kindle Store > Kindle eBooks > Business & Money > Finance #439555 in Kindle Store > Kindle eBooks > Nonfiction

Have you ever wanted to do something and knew … just knew you needed more information. Stephanie’s book is a must read for every business owner. The groundwork - laid out clearly and in a useful way - makes this book a starting place to know what’s necessary for you to learn for your situation. There is something for everyone - stories, examples, even checklists.My favs - Chapters 9 and 11, ok - all of Section 3 (she even has a quiz to help you). It gives a chance to be honest, real, and decide what you want so that you can really use Section 4 to make shifts in strategy and vision that position you for the future NOW.Don’t wait. Dig in. Get in the know. Stephanie is already in your corner.

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