File Size: 12127 KB
Print Length: 224 pages
Publisher: Quirk Books; Original edition (August 14, 2012)
Publication Date: August 14, 2012
Sold by: Digital Services LLC
Language: English
ASIN: B007OLQDBS
Text-to-Speech: Enabled
X-Ray: Not Enabled
Word Wise: Enabled
Lending: Not Enabled
Enhanced Typesetting: Not Enabled
Best Sellers Rank: #74,373 Paid in Kindle Store (See Top 100 Paid in Kindle Store) #9 in Books > Business & Money > Finance > Crowdfunding #9 in Kindle Store > Kindle eBooks > Business & Money > Economics > Commerce #15 in Books > Business & Money > Finance > Corporate Finance > Venture Capital
"The Kickstarter Handbook: Real-Life Success Stories of Artists, Inventors, and Entrepreneurs" by Don Steinberg is a very good book for anyone wanting to know more about raising funds through Kickstarter, the "crowdfunding" site that was launched in 2009 and since then has helped people raise a phenomenal amount of money for a variety of creative projects. If you are thinking about starting a Kickstarter campaign, read this book to improve your chances of success.The book contains an introduction that describes what Kickstarter is and how it got started. Then it provides advice on a variety of elements of your successful Kickstarter campaign. The information is illustrated with real life case studies of people who have used Kickstarter to fund projects.I liked that the author explained that raising money this way is not just a quick easy scam, but takes time, commitment and work. The book provides information on what kinds of fund raising projects are suited for Kickstarter and which are prohibited.The book then provides guidance on choosing how much to attempt to raise, (with Kickstarter if you don't raise the amount you are attempting to raise, you don't get any of it) how to determine rewards for different pledge amounts, how long of a campaign to run, making a Kickstarter promotional video, building and launching your project, creating buzz about it, other important considerations.I liked that the book discusses that you will want to go to friends and family and let them know about your fund raising project and encourage them to help. So,even though strangers do give money to projects, this isn't that different from traditional fund raising throughout the ages when people have asked friends and family to help get projects going.
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